Built by Rebellious Golfers, for Rebellious Golfers
A Problem Sparx an Idea
It all began in 2017 when I was searching for custom golf headcovers that meshed with my style. I combed through a handful of options, only to find designs that felt too traditional, exclusive, and uninspired—brown leather, classic looks, nothing that truly fit my eye. Frustrated but undeterred, I learned just enough about manufacturing at my last job to think, Why not make it myself? That was the seed that would eventually grow into Cayce, a brand built to challenge the status quo in golf.
The Clash of Worlds
In the early 90s, I was a rebellious kid, drawn to punk culture and a life that thrived on defying convention (AKA: ADHD and lots of detention). Golf seemed like the antithesis of everything I stood for—rigid, rule-bound, and dominated by an "old boys' club" mentality. Yet, in a twist of fate, I discovered a deep love for the game the second I hit my first ball in the sweet spot of my McGregor blade. It was an unlikely pairing, but the clash of these two worlds excited me—the rebellion of punk and the tradition of golf—lit a fire in me to transform the sport.
The rebellious punk versus old man country club.
The Birth of Cayce
Fueled by my defiance and passion, I set out to create something entirely different: cool, bold, unapologetic designs that broke free from golf's traditional mold. Cayce became a platform to showcase my favorite artists and designers from around the world, bringing fresh, vibrant creativity to a sport that desperately needed it.
Building a Community
What started as a personal mission quickly grew into something much larger. Cayce became a brand that resonated with people who, like me, love golf but don’t fit the traditional mold. Our designs and products have drawn a community of players who value creativity, individuality, and the freedom to express themselves on the course. We like to stir the pot.
Redefining Golf’s Future
Today, Cayce stands as a testament to what’s possible when you blend passion with purpose. We’ve taken a sport rooted in tradition and given it a fresh perspective, creating products that are fun, inclusive, and reflective of a new generation of golfers.
Cayce isn’t just a brand; it’s a movement. It’s for anyone who’s ever felt like they didn’t belong, who dared to challenge the norm, and who believes that golf should be as bold and unique as the people who play it.
The Name
Cayce is named after the fictional character Cayce Pollard from book Pattern Recognition. In the book, Cayce is a "coolhunter" — a marketing savant with an extraordinary sensitivity to trends, she always knew what was about to be cool before it happened.
Steve Balchunas /// Founder of Cayce Golf